A father from Fermanagh has seen his TikTok account featuring his young daughter exceed 100 million views, with total reach across platforms surpassing 200 million.

The account, run by Jordan and featuring his daughter Aria, shows the toddler engaging in outdoor activities such as climbing, water sports, and visits to local attractions.

Jordan said the account's growth accelerated from around May, when it had 3,800 followers. In the past 90 days, he gained between 100,000 and 110,000 followers.

He attributes part of the appeal to a camera perspective he developed using an Insta360 X5, which captures a full-body view of a child running and doing activities. He said he created the perspective by accident and believes he was the first to use it in that way.

Jordan and his partner met at SHARE in Fermanagh when he was 18, and their background in outdoor sports has influenced Aria's upbringing. He said the activities shown are not staged for content, but reflect environments where they have taught many people.

Videos have been filmed at SHARE Discovery Village, Marble Arch Caves, and Enniskillen Castle, with one SHARE video receiving 27 million views. Jordan said these videos highlight local attractions to a global audience.

Audience reaction has been largely positive, with parents and children saying the videos encourage outdoor activity. However, the scale of engagement has become difficult to manage, with one video drawing 27 million views and over 10,000 comments, including messages in many languages.

Despite commercial interest, Jordan said he does not want the account to become focused on selling products. He wants Aria's experience to remain central and plans to develop the channel into sharing knowledge about outdoor sports as she grows.

Aria is now 16 months old. Jordan said the account began as a way to share moments between father and daughter and now serves as a digital record of her development.